Websites
A good web service comes from user group-based design, which ensures high availability, a brand-compliant appearance, and an integral data structure.
Secure, responsive and modern websites for all kinds of needs
Mediasignal supports its customers throughout the entire web service project. We can help you to find the right content management system, design your service concept, iplement a website and act as its administrator. A web service project begins with design workshops where a shared concept of the service to be implemented is created.
Mediasignal specialises in multifaceted WordPress and TYPO3 based web services that include applications supporting integrations, log-ins and log-outs, product database connections, booking functionality, and applications to support business. We combine creative design with technical reliability and long-term serviceability.
Our references contain several examples of website entities we have implemented for organisations of different kinds. A well-functioning web service forms the cornerstone for the multifaceted entity of digital communications.
Case: Oras
Mediasignal has cooperated with Oras for over a decade. Many digital solutions have been created over this time. Last year, a new, second in order online service was launched, implementation of which Mediasignal was responsible for.
Oras’s extensive product portfolio is integrated into the product information management system (PIM), where product structures, product information with language versions and the visibility of products and resources on the website are managed in their entirety.
Boost your sales with an online store
WordPress and WooCommerce work together seamlessly. They make it possible to connect content pages, a blog and an online store into a single entity. This means that you can use properties, which are complicated and time-consuming to maintain using other content management systems. WooCommerce can be used to customise the appearance of your online store to precisely meet the needs of your company and your customers. An attractive graphic design and optimised user experience ensure that your online store will stand out from the crowd and keep customer satisfaction high.
In online store implementations, we work with the customer to design functions that suit the industry and business sector, and integrate the required payment services and backend systems, which include, for example ERP, PDM, PIM and financial management.
Online commerce can also be carried out for a limited target group by creating an online store or order system on an extranet.
Digital marketing
Strong skills in digital marketing.
Digital marketing refers to all forms of marketing that are carried out electronically. Digital marketing is also referred to as electronic marketing, online marketing or internet marketing.
We specialise in digital marketing solutions. We will increase awareness of your brand, increase your market share and improve the customer experience. Digital marketing perspectives are considered in all of our web service projects.
Digital marketing includes e.g. social media advertising, Google advertising (keyword advertising and display advertising), search engine optimisation, web analytics, video marketing and e-mail marketing.
Nowadays, digital marketing is a routine part of marketing plans for every modern company that operates online. Whether a company is a large online store or a small brick-and-mortar outlet, utilising digital media has become a part of everyday life.
Web analytics
Continuous development is required for a web service to be successful in a fast-paced world.
Web analytics services ensure that the web service reaches the right target audience, that the content is relevant, and that the website’s development efforts are smartly targeted.
Search engine optimization (SEO) and search engine marketing (SEM) can improve the site’s search engine discoverability. Developing your web visibility requires gathering and structuring background information in an understandable and visual format that can be supported by analytics tools such as Google Analytics and custom Google Data Studio dashboards.
Web analytics is a combination of control and optimization, always based on data. In order for your site to be successful, we look at who visits it, and what age, country and language they represent. This is how we target your content to meet the needs of potential customers. We’ll also explain how they find your site and what they do when they visit your site.
